Strategy
Product and design direction
Clarify the customer problem, product promise, portfolio choices, experience principles, and the evidence needed to move from 0→1 or through the next stage of scale.
Independent perspective
Consulting, speaking & advisory
Strategic partnership for design leaders, product teams, founders, and boards navigating product direction, organization design, AI transformation, and global growth.
How I can help
I work with product and design leaders when the problem is bigger than an interface: a new product direction, an organization that needs to scale, an AI capability that needs a responsible operating model, or a global experience that cannot be designed from one market’s assumptions.
Engagements are intentionally selective and practical. The goal is to help a team make a consequential decision, build the system around it, and leave with greater clarity and momentum.
Organizations
Research and operating systems
Establish decision rights, design-research cadences, quality reviews, and cross-functional practices that turn customer evidence into product choices.
AI transformation
Design engineering for AI products
Build rapid prototyping and evaluation loops, launch-readiness practices, and human-in-the-loop decisions that help teams move from demos to responsible products.
Global products
International and cross-cultural growth
Pressure-test localization, MENA strategy, Arabic and RTL/LTR experiences, international research, and the defaults hidden inside a product system.
Advisory and board contribution
I am available for selected advisory engagements and board conversations where product, customer experience, organization design, or AI-enabled transformation is central to the business. I bring an operator’s perspective shaped by consumer, B2B, enterprise, marketplace, platform, and international work.
I am most useful when leaders need a candid outside view, a bridge between product strategy and execution, or a way to make customer evidence and experience quality legible at the executive level. Named advisory or board appointments are not published here without the organization’s permission.
Speaking and media
I am available for leadership offsites, panels, podcasts, workshops, and working sessions. Topics include:
- Leading design and research from 0→1 to scale
- How AI changes product teams and design leadership
- Designing across consumer, B2B, and enterprise contexts
- Global product assumptions, Arabic, and RTL interfaces
- Marketplaces, partner ecosystems, and developer experience
- Design research, experimentation, and product judgment
Approved biography
Karim Naguib is a design executive and Head of Product Design & Research at A Place for Mom. Across 15+ years, he has built products, multidisciplinary teams, design-research practices, technical prototyping capabilities, and operating foundations spanning consumer, B2B, enterprise, marketplaces, global travel, hiring, education, and AI-powered experiences.
Previously, he led multidisciplinary design organizations and product areas at Indeed, designed traveler and partner experiences at Booking.com, and co-founded the education platform SkillAcademy. As a native Arabic speaker with MENA research and RTL/LTR product experience, he brings a cross-cultural perspective to internationalization, personalization, and product strategy.